How to Beat Production Fatigue

How to Beat Production Fatigue

Tired, listless, lacking focus? You could be suffering from production fatigue. Never heard of the term?  Put simply, it’s the inability to focus on important parts of the business because you’re bogged down in production details. In the image business,...
The Hidden Cost Of Staff

The Hidden Cost Of Staff

When weighing up the price of outsourcing, it’s easy to miss the hidden costs of existing staff or of ones you’re thinking of hiring. The surest way to get those sums wrong is to focus on the hourly pay rate. Whilst the whole cost is included in a quote...
Make Your Hero Images Super

Make Your Hero Images Super

The hero image – the representative first image that customers see when looking through sets – is vital to promoting sales.  Here’s how to make hero images into superheroes: Make picking hero images a deliberate choice, don’t just go with the...

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